4 Things To Keep In Mind When Designing Your Business’s Curb Appeal
While driving down the road, people observe what they pass. Those eyes still focus on the traffic, but they wander about, catching glimpses of buildings and companies. When new customers pull up to a new venue, they’re likely to give the place the once over, checking it out visually before they enter. In both of these situations, curb appeal matters: one gains attention and the other builds a decision to trust your operation. Design something that clients want, considering the following four factors.
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Studies indicate that people stress when placed in chaotic or dirty locations. Messy rooms could be a sign of chaos or amplify tension levels. This same concept could apply to what potential shoppers see outside your space. Keep the area clean and tidy to impress them with care and organization rather.
Maintain sidewalks by relying on experts in pressure washing Bellevue to remove excess dirt buildup. Be sure that you don’t have signs and plants cluttered but rather placed cohesively.
Consider your office’s environment. First, make a note about the tone. Do you want to say professional yet distant? Then, make sure the front entryway presents that feeling with a welcoming mat and distinguished nameplates. Are you looking to be a bit more inviting? Have some greenery outdoors with a fun season sign.
Whatever style you choose, ensure that it’s pleasant. Allow people to see the beauty and associate it with your organization. A splash of color could bring about a smile, and a witty sign could make someone laugh. A nicely sculpted landscape reveals attention to detail. People are observing. Good vibes often bring in return visits or ease nerves before a meeting.
According to Maslow’s theory on the hierarchy of needs, most people must feel safe to move further into a group and complete work eventually. Ensure that your location and building offer secure surroundings with minimal threat to physical or mental harm.
Check for possible cracks in the sidewalk or tripping hazards such as roots. Doors should function correctly, and the entrance should create a sense of ease.
Let people know where you are by having a sign. Drivers should spot it from the road. Don’t go overboard, though, and too big become gaudy.
Make an excellent first impression. Create an exterior view that draws clients to you and makes them feel good about giving you their business. Consider the appearance, neatness, safety and signage.