Luxury watches are wonderful objects to own. Known for high precision, durability and high-quality materials, they’re masterpieces in their own right. According to Statista, the revenue in the UK luxury watches and jewellery market for 2024 is expected to reach $2.62 billion. Although many of these brands have been around for well over a century, their watches are still as valuable as ever.

Keen to learn more about the world of luxury watches and the associated brands? There are plenty of iconic names linked to intricately crafted timepieces. Here’s what you need to know.

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Rolex is the crème de la crème in the world of luxury watches. Founded in 1915, the brand has been worn by countless public figures both today and through history. Many people collect vintage Rolex watches to get their hands on exclusive designs that are no longer available. If you purchase a Rolex watch, you can rest assured that your timepiece will be of the best quality. Plus, the prestige that comes with the brand’s reputation is unbeatable.

TAG Heuer

Another widely respected brand in the luxury watch sector, TAG Heuer is one of the oldest watch brands on the market, having been founded in 1860. It has a strong connection with motorsports and is best known for its chronographs. It’s a great choice for first-time buyers too, as they have plenty of modern styles to choose from, alongside their more traditional designs. It’s also considered to be on the more affordable end of the luxury watch market.


Breitling has a strong association with both chronograph and pilot’s watches. You can come across Breitling’s more traditional watch designs by buying them second-hand. However, there are lots of modern designs on the market that continue to tap into the brand’s stellar reputation for Swiss accuracy and precision. For the best of both worlds look out for the brand’s re-working of vintage designs,


If you’re looking for a watch that’s good value for money, Tudor could be the watch brand for you. They’re owned by Rolex, so you’re in safe hands. You can get a feel for the world-famous brand but at the lower end of the luxury watch price spectrum. David Beckham himself has been a brand ambassador, which showcases its reputation amongst the stars.


Smartwatches have been a gamechanger for many people. The ability to track your fitness and reply to messages amongst other hacks has allowed people to enhance their lifestyles. Plus, they look great too, with sleek designs and changeable straps. Apple is undoubtedly the market leader for smartwatches. They allow users to tap into the familiar, much-loved Apple style and layout you can get on iPhones when navigating their smartwatches.